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Travel & Hospitality Agency & Consulting Firm

As a travel & hospitality digital & strategy agency and consulting firm, we partner with industry leaders to unlock new revenue streams, enhance customer engagement, and stay ahead of shifting market trends. Our approach is simple: strategy, design, and technology working together to create real impact. From optimizing booking platforms to crafting omnichannel experiences, we build solutions that transform businesses. Let’s explore what’s next for yours.

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Travel & Hospitality Agency & Consulting Firm Services

The travel and hospitality industry is evolving faster than ever—rising customer expectations, digital disruption, and competitive pressure demand a smarter approach. We help brands transform their digital experiences, foster engagement, and unlock new revenue streams. From AI-powered personalization to effortless booking experiences, we create strategies that meet customers where they are while optimizing operations for long-term growth. Let’s redefine what’s possible in travel and hospitality.

Digital Strategy

In the realm of digital strategy, we at G & Co. tailor-make digital approaches for our clients in the travel & hospitality sector, harmonizing their business aspirations with the pulse of the market and customer desires. Our strategies, fueled by robust data, grant our clients a competitive advantage, propelling digital transformation and unlocking avenues for expansion within the dynamic milieu.

Customer Experience

G & Co. elevates customer experiences in travel & hospitality, creating seamless journeys across touchpoints. Utilizing customized interactions, advanced tech solutions, and insightful data, we boost satisfaction, fortify loyalty, and foster advocacy, assuring that guests feel cherished and linked through every phase of their journey.

Website & Mobile App Development

G & Co. builds immersive websites and mobile apps for travel & hospitality clients, combining intuitive design, seamless functionality, and secure transactions. With a focus on user-centric experiences, we create platforms that engage customers, drive conversions, and deliver exceptional service 24/7.

Data Analytics & Insight

G & Co. empowers travel & hospitality clients with the power of data analytics and insights. Leveraging data, we uncover practical intelligence on customer behavior, preferences, and trends, facilitating informed decision-making, personalized services, and targeted marketing strategies for continuous business expansion.

Conversion Rate Optimization

Our team at G & Co. works diligently to optimize conversion rates for our clients in the travel & hospitality industry. By employing thorough analysis, A/B testing, and optimization techniques, we pinpoint obstacles, streamline workflows, and augment customer journeys, enhancing booking and revenue conversions to fuel sustainable business performance.

Content Strategy & Creation

We at G & Co. craft engaging content strategies for our travel & hospitality clientele. By weaving together narratives, visuals, and SEO-optimized copy, we captivate audiences, surge organic traffic, and enhance brand visibility across platforms, nurturing engagement, loyalty, and a deeper bond with customers.

Social Media

At G & Co., we magnify the social media footprint for our travel & hospitality clients. Through precise strategies, influencer collaborations, and captivating campaigns, we bolster brand recognition, forge meaningful relationships, and boost customer engagement, ultimately nurturing a dedicated and passionate online following.

Business Transformation

Championing transformative change, G & Co. is a catalyst for innovation in the travel & hospitality industry. Our comprehensive methodology includes assessing existing operations, pinpointing growth possibilities, and implementing strategic plans. From integrating technology to optimizing processes, we equip clients to adapt, innovate, and prosper in a changing business landscape.

Testimonials

Aaron Bellack
Manager, Marketplace Operations
Saks Fifth Avenue

"G & Co. is a dynamic, resourceful, and engaging team that can dive in, collaborate across teams, and deliver actionable insights. I would recommend them for any company that requires strategic thinking and leadership."

Alexandra Reed
Director, Digital Marketing EMEA
Nike

"Upon reviewing multiple alternatives, our selection fell on G & Co., - a choice that has been absolutely precise from the very start. This collaboration has brought forth immense value and positivity for Nike, making it an exceptionally gratifying endeavor."

Akio Tanaka
Senior Director, Digital Transformation
Toyota

"G & Co.'s team exemplifies strategic expertise and fearless innovation. Their commitment to solving complex problems is commendable."

Patricia Miller
Senior Director, Customer Experience
Enterprise Airline

"G & Co. is a blend of passion, collaboration, and unmatched digital expertise, always exceeding our business expectations."

$10
Billion

Robust strategy delivered to meet revenue goal by 2027.

102
+

Million people reached after implementation of user experience design.

162
%

Increase in online direct-to-consumer conversion.

100
+

Delivers & consumers benchmarked across the United States for a 3-month survey.

2
Months

Created a full-scale, responsive UX/UI design for desktop, mobile, and tablet.

1
Million

Downloads of the Toyota app for convenient, vehicle management.

3
Months

Re-design accomplished

478
%

Increase in campaign reach with new market targeting

2
Months

Mobile app design accomplished from start to finish

23
Million

Average monthly insights report downloads

$10
Billion

Robust strategy delivered to meet revenue goal by 2027.

102
+

Million people reached after implementation of user experience design.

162
%

Increase in online direct-to-consumer conversion.

100
+

Delivers & consumers benchmarked across the United States for a 3-month survey.

2
Months

Created a full-scale, responsive UX/UI design for desktop, mobile, and tablet.

1
Million

Downloads of the Toyota app for convenient, vehicle management.

3
Months

Re-design accomplished

478
%

Increase in campaign reach with new market targeting

2
Months

Mobile app design accomplished from start to finish

23
Million

Average monthly insights report downloads

Our Impact as an Travel & Hospitality Agency & Consulting Firm

The future of travel and hospitality belongs to brands that innovate, personalize, and create frictionless experiences. G & Co. helps leading travel and hospitality brands transform challenges into opportunities—leveraging data, AI, and digital solutions to unlock new growth. With Acumen, our proprietary benchmarking platform, we provide deep market insights, track brand health, and analyze consumer sentiment to power strategic decision-making. Our global expertise ensures that brands stay ahead of disruption, optimize customer journeys, and create long-term competitive advantages. Let’s create the future of travel—one intuitive experience at a time.

Revenue Optimization

We aid our travel & hospitality clients in harnessing their revenue potential by utilizing cutting-edge analytics and pricing tactics, pinpointing untapped revenue streams, and integrating dynamic pricing models. Our approach, rooted in data and industry knowledge, generates additional revenue, maximizes returns, and boosts overall profitability.

Operational Efficiency

G & Co. collaborates with clients in the travel & hospitality industry to refine operations, spot inefficiencies, and incorporate best practices. By improving supply chain logistics, upgrading workforce management, and deploying tech solutions, we promote operational superiority, enhance productivity, and cut costs.

Customer Experience Enhancement

At G & Co., we prioritize the customer in every travel & hospitality experience. With a deep comprehension of guest desires and behaviors, we craft personalized experiences, elevate service standards, and establish loyalty programs. Our commitment to improving customer touchpoints assures heightened satisfaction, loyalty, and advocacy.

Market Expansion and Diversification

G & Co. enables travel & hospitality clients to spot and leverage growth opportunities. With market research, strategic examination, and fostering partnerships, we aid in branching out to new segments, penetrating fresh markets, and diversifying services. Our insights and advice empower clients to accomplish enduring growth and secure a competitive advantage.

Digital Transformation

G & Co. accompanies travel & hospitality clients on their digital transformation journey. Leveraging budding technologies, refining online platforms, and integrating data-centric solutions, we catalyze digital innovation. Our proficiency in digital marketing, analytics, and technology equips clients to stay ahead in the digital terrain and provide seamless, tailored experiences.

Risk Management & Crisis Response

G & Co. supports travel & hospitality clients in identifying and mitigating risks.  We formulate solid risk management strategies, crisis response blueprints, and business continuity safeguards. Through scenario mapping, resilience measures implementation, and crisis communication backing, we guide clients through unexpected events and protect their reputation and operations.

Our Expertise as an Travel & Hospitality Agency & Consulting Firm

The best travel experiences don’t happen by chance—they’re designed with precision, powered by data, and built to evolve. G & Co. helps travel and hospitality brands navigate disruption, unlock new revenue opportunities, and create customer-first experiences. Our team of 100+ strategists, designers, and technologists applies data-driven insights, market intelligence, and AI-powered innovation to deliver strategies that enhance engagement, optimize operations, and future-proof growth. With experience working alongside some of the world’s most recognized travel brands, we bring a fresh perspective and real-world solutions to a rapidly evolving industry. Let’s build what’s next for travel.

Customer-Centric Solutions

At G & Co., we position the customer at the core of our travel & hospitality expertise, crafting solutions tailored to their distinctive needs. With insights into consumer behaviors and desires at our disposal, we concoct remarkable experiences that fuel loyalty, satisfaction, and enduring value.

Competitive Analysis

We at G & Co. equip our travel & hospitality clients with an exhaustive comprehension of their competitive landscape. Through thorough examination of market dynamics, trends, and benchmarks, we deliver insights, enabling clients to make well-informed decisions, distinguish themselves, and secure a competitive edge.

Customized Solutions

Acknowledging the unique hurdles each travel & hospitality client encounters, G & Co. provides customized solutions addressing their specific needs. By merging our industry acumen, data-backed insights, and pioneering methodologies, we unleash their full potential and stimulate enduring growth.

Enhanced Efficiency

G & Co. boosts operational efficiency for our travel & hospitality clients, pinpointing process constraints and introducing streamlined resolutions. Utilizing best practices, tech integrations, and performance metrics, we enable clients to boost productivity, curtail costs, and attain operational supremacy.

Strategic Partnerships

G & Co. orchestrates strategic collaborations for our travel & hospitality clients, leveraging our broad network and industry connections. Identifying synergistic opportunities and nurturing partnerships with key stakeholders, we assist clients in extending their reach, penetrating new markets, and unlocking growth via reciprocal alliances.

Innovation Strategies

G & Co. kindles innovation within the travel & hospitality industry. Employing emerging technologies, market insights, and innovative thinking, we steer clients in devising and implementing strategies that fuel innovation, differentiate their offerings, and position them as industry vanguards leading the wave of change.

Global Leadership

We’re 100+ individuals from across the world driven by innovation and diverse perspectives. We craft your brands innovations for the world of tomorrow.

Adrian Garnica
President
As the President of G & Co., Adrian is a visionary leader responsible for driving growth, managing teams, and fostering client relationships. With a proven track record at McKinsey and R/GA, Adrian has successfully developed and executed strategic visions, led consultant teams, secured major clients such as Nike, Google, and Louis Vuitton, and ensured top-quality project delivery. Adrian's expertise lies in scaling, operations, and client-agency collaboration.
Kevin Sonof
VP, Strategy
Kevin serves G & Co. as VP of Strategy, bringing an accomplished strategist perspective for driving growth, delivering high-quality consulting projects, and cultivating client relationships. With expertise in market research, cross-functional collaboration, and staying abreast of industry trends, Kevin has successfully worked with renowned brands such as AT&T, Verizon, Google, Facebook, and Coca-Cola.
Jimena Robles
Head of Marketing & Experience
As the Head of Marketing & Experience at G & Co. Jimena employs her skill of spearheading enterprise creative strategies and roadmaps. She previously oversaw client engagements at Edelman and Essence.
Juan Manuel Gonzalez
Chief Executive Officer
As the CEO of G & Co., Juan is a visionary leader driving the company's strategic direction and growth. With expertise in executive leadership, business development, and relationship management, Juan has successfully developed and executed business plans, expanded the firm's market presence, and worked with renowned brands such as Saks Fifth Avenue, Levi’s, and Coca-Cola while taking the company to a worldwide presence and expanding to more than fifty employees. He has been recognized by the CFDA, ANA, Wall Street Journal, and Inc.
Estella Mahone
Chief Financial Officer
Estella is a seasoned financial leader responsible for developing strategies, ensuring compliance, and optimizing financial stability. With expertise in financial planning, analysis, and risk management, Estella collaborates cross-functionally to drive strategic decision-making and enabling client missions.
Francisco Chung
VP, Digital
Francisco is a dynamic leader driving business growth through digital innovation. With a proven track record of developing and executing digital strategies, Francisco leads teams, identifies opportunities, and delivers tailored solutions for clients. With a rich background working with brands like Apple, Sony, and General Electric, he brings extensive expertise in driving growth, optimizing operations, and fostering strong collaboration with clients. His achievements have been recognized during his tenure as Creative Technical Director at Isobar, frog, and Material.
Jeff MacBride
VP, Project Management
Jeff excels in developing and implementing effective project management strategies. With a strong track record in leading teams and collaborating cross-functionally, Jeff ensures successful project delivery, client satisfaction, and continuous improvement. Having served renowned clients and brands, Jeff's expertise in scaling operations and fostering a collaborative culture is backed by achievements at Lockheed Martin and as an adjunct professor in project management.
Shaelyn Ventrano
Senior Project Coordinator
As our Senior Project Coordinator, Shaelyn's expertise lies in coordinating project activities and ensuring seamless execution. With a background as a Cryptologic Linguist and Division Lead in the US Navy, Shaelyn brings exceptional organizational and communication skills to the team to help monitor project progress, facilitate collaboration, and maintain meticulous documentation. Clients value Shaelyn's proactive approach, timely updates, and attentive service. Her dedication to process improvement and sharing best practices showcases her commitment to excellence in project management.
Jacob Wright
VP, Growth
Jacob helps G & Co. in his capacity to drive market expansion and revenue growth through strategic initiatives. With a strong business development track record in working with renowned brands like Nespresso, MGM Resorts, Microsoft, Johnson & Johnson, and Unilever, Jacob develops comprehensive growth plans, leveraging industry best practices, analyzing key performance indicators to identifiy areas for improvement and fosters a culture of collaboration and achievement. Prior experience at leading agencies includes roles as an Account Manager, Strategist, and Director of Strategy.

FAQs

What does a travel & hospitality digital & strategy agency do?

A travel & hospitality digital & strategy agency helps brands navigate the evolving digital landscape by crafting strategies that enhance customer experience, increase revenue, and foster operational efficiency. G & Co. leverages data-driven insights, cutting-edge technology, and strategic expertise to create digital roadmaps that transform how businesses engage with travelers. From optimizing online booking platforms and eCommerce strategy to implementing AI-powered personalization and omnichannel engagement, we ensure that every digital initiative aligns with business objectives. 

Our expertise spans digital transformation, brand positioning, customer experience design, and market analysis, enabling clients to differentiate themselves in a competitive marketplace. With deep knowledge of travel trends and consumer behavior, we help clients future-proof their businesses, improve conversion rates, and maximize loyalty. By partnering with us, brands gain a strategic advantage, ensuring their digital investments deliver measurable impact and long-term success.

How can a travel & hospitality digital & strategy agency help improve customer experience?

A travel & hospitality digital & strategy agency enhances customer experience by leveraging technology, data, and strategic insights to create personalized, and engaging interactions across all touchpoints. G & Co. designs omnichannel experiences that ensure a frictionless journey from discovery to booking and beyond. Through AI-powered personalization and predictive analytics, we help brands anticipate traveler needs, delivering tailored recommendations that enhance satisfaction. Our expertise in experience orchestration ensures that every digital and physical interaction is optimized for convenience and engagement. 

We also implement digital concierge solutions, mobile-first strategies, and loyalty-driven engagement models to build long-term customer relationships. By integrating customer insights and real-time feedback, we continuously refine and optimize experiences, ensuring our clients stay ahead of evolving traveler expectations. The result is increased retention, higher conversion rates, and stronger brand affinity—cultivating long-term business growth.

What are the benefits of hiring a travel & hospitality digital & strategy consulting firm?

Hiring a travel & hospitality digital & strategy consulting firm provides brands with the expertise, technology, and insights needed to thrive in an increasingly competitive and digital-first marketplace. G & Co. helps businesses navigate complex industry challenges, from digital transformation and AI integration to customer experience optimization and revenue growth. Our strategic approach ensures that every initiative is aligned with measurable business objectives, maximizing ROI. We leverage deep consumer behavior insights, data-driven decision-making, and competitive benchmarking to help brands refine their positioning and increase market share. 

Additionally, we specialize in enhancing digital booking platforms, optimizing omnichannel engagement, and deploying marketing automation to improve efficiency. With our global expertise and industry-leading research capabilities, we empower travel and hospitality brands to make informed decisions, implement best-in-class strategies, and ensure sustainable growth. Partnering with us means gaining a strategic advantage in an evolving digital landscape.

How do travel & hospitality digital & strategy agencies use data and analytics to catalyze growth?

Data and analytics are at the core of modern travel & hospitality digital strategy, enabling brands to make informed decisions, optimize customer experiences, and maximize revenue. G & Co. utilizes advanced analytics platforms, predictive modeling, and AI-driven insights to help clients unlock new opportunities. By analyzing booking patterns, customer preferences, and market trends, we identify key areas for growth and operational improvement. 

Our expertise in customer data platforms (CDPs) and audience insights allows us to segment travelers effectively, delivering personalized recommendations that increase engagement and conversions. We also leverage churn prediction models to enhance retention strategies and optimize digital marketing spend through performance analytics. Additionally, we conduct competitive benchmarking to provide clients with a clear understanding of their position in the market. By transforming raw data into actionable insights, we help travel and hospitality brands make data-backed decisions that support measurable success.

What industries do travel & hospitality digital & strategy agencies typically work with?

A travel & hospitality digital & strategy agency works with a diverse range of industries within the broader travel ecosystem, helping businesses enhance digital experiences, optimize operations, and increase customer engagement. G & Co. collaborates with global hotel chains, airlines, cruise lines, resorts, and hospitality management groups to develop cutting-edge digital strategies. We also work with online travel agencies (OTAs), booking platforms, and travel management companies to improve eCommerce functionality and conversion rates. 

Additionally, our expertise extends to tourism boards, vacation clubs, and premium journey providers looking to upgrade their brand positioning. Hospitality tech platforms and in-flight entertainment providers also benefit from our AI-driven customer experience optimization and digital transformation strategies. By leveraging our deep industry insights and global expertise, we help businesses across the travel and hospitality sector achieve sustained competitive advantage in an evolving digital landscape.

How can a travel & hospitality digital & strategy agency improve online booking and eCommerce performance?

A travel & hospitality digital & strategy agency enhances online booking and eCommerce performance by optimizing conversion funnels, streamlining user experiences, and leveraging data-driven personalization. G & Co. refines booking platforms to reduce friction, ensuring secure transactions across web and mobile channels. Through AI-powered personalization and predictive analytics, we deliver dynamic pricing strategies, real-time recommendations, and loyalty-driven incentives that increase direct bookings. 

We also enhance search engine visibility through enterprise-level SEO and digital shelf optimization, ensuring our clients capture high-intent travelers. Our expertise in omnichannel strategy ensures that every touchpoint—from search and social media to mobile apps and email marketing—drives engagement and conversion. Additionally, we implement marketing automation platforms and retargeting strategies to reduce cart abandonment rates. By combining data, technology, and strategic insights, we help travel and hospitality brands maximize their eCommerce potential and increase direct revenue.

What strategies do travel & hospitality digital & strategy firms use to increase direct bookings?

Increasing direct bookings requires a combination of brand differentiation, intuitive digital experiences, and data-driven marketing strategies. G & Co. deploys advanced personalization techniques, AI-driven CX enhancements, and omnichannel engagement strategies to convert travelers directly on brand-owned platforms. We optimize booking platforms with intuitive design, streamlined checkout processes, and loyalty-driven incentives to enhance user experience. Our expertise in digital marketing strategy ensures high visibility through SEO, paid search, and programmatic advertising. 

We also leverage first-party data and predictive analytics to create highly targeted remarketing campaigns that reduce dependency on third-party OTAs. Additionally, we implement customer data platforms (CDPs) to unify traveler insights, enabling hyper-personalized messaging and dynamic pricing. By integrating AI-powered personalization, competitive benchmarking, and mobile-first strategies, we help travel and hospitality brands reduce acquisition costs, increase conversions, and strengthen long-term loyalty through direct engagement.

How do travel & hospitality digital & strategy agencies enhance loyalty and retention?

True loyalty isn’t earned with rewards alone—it’s built through unforgettable, personalized experiences. G & Co. leverages AI-powered personalization, predictive analytics, and omnichannel engagement strategies to build meaningful connections with travelers. By unifying customer data across platforms, we create tailored experiences that foster emotional brand affinity and long-term loyalty. We optimize loyalty programs with real-time incentives, personalized offers, and tiered rewards structures that keep travelers engaged. 

Our expertise in experience orchestration ensures that every touchpoint—whether booking, in-stay, or post-trip—feels connected and consistent. Additionally, we deploy churn prediction models to identify at-risk customers and implement targeted retention strategies. Through a combination of brand storytelling, high-value engagement, and data-driven insights, we help travel and hospitality brands not only retain customers but turn them into brand advocates who boost repeat bookings and long-term profitability.

What role does AI play in travel & hospitality digital & strategy consulting?

AI is revolutionizing the travel & hospitality industry by enabling hyper-personalization, predictive decision-making, and operational efficiency. G & Co. leverages AI-driven CX strategies to optimize booking experiences, anticipate traveler preferences, and enhance engagement. AI-powered personalization ensures that customers receive relevant offers, dynamic pricing, and tailored recommendations in real time. Predictive analytics helps brands forecast demand, optimize inventory, and reduce churn. 

Machine learning models improve marketing automation, allowing brands to deliver precise messaging at the right time. AI also enhances operational efficiencies through chatbots, digital concierge services, and smart recommendations that improve guest experiences. Our expertise in AI integration helps travel and hospitality brands stay ahead of evolving consumer expectations, delivering data-driven interactions. By embedding AI into every aspect of digital strategy, we help businesses increase conversions, deepen loyalty, and achieve sustainable growth in an increasingly competitive market.

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