Click to
The Retail & Consumer Index
Keeping Retail Leaders Up to Date with Customer Experience Insights
Get Insights Retail & Consumer Leaders Listen To & Take Action On
Get Insights Retail & Consumer Leaders Listen To & Take Action On
Subscribed
Oops! Something went wrong while submitting the form.
Direct to Consumer
Retail
eCommerce
Luxury
Consumer

Adobe Partner Agency & Consulting Firm

G & Co. is a trusted Adobe partner agency and consulting firm that helps brands deliver meaningful digital experiences and business impact. From Adobe Experience Cloud to Adobe Commerce, we bring the strategy, design, and technical expertise needed to launch scalable solutions and drive long-term success.

Scroll down
The Global Adobe Partner

Adobe Partner Agency & Consulting Firm Services

We help brands make the most of the Adobe ecosystem—whether they’re just starting out or scaling across regions and business units. Our approach combines business-first strategy with hands-on execution, delivering seamless Adobe implementations, real-time personalization, content operations, and data activation, all leading to better performance, stronger engagement, and faster transformation.

Adobe Experience Cloud

We connect data, content, and customer journeys within Adobe Experience Cloud to build more intelligent, unified brand experiences. Whether it’s marketing automation or journey orchestration, we help teams simplify the complex and engage customers with relevance at every touchpoint.

Adobe Experience Platform

Using Adobe Experience Platform, we help clients move from fragmented data to connected customer intelligence. We design scalable data models and real-time insights pipelines that power smarter targeting, better segmentation, and the kind of personalization that drives real results.

Adobe Implementation

From planning to go-live, we lead Adobe implementations that are built to last. Our teams align closely with yours to design architecture, manage integrations, and launch solutions that support your goals today—and adapt to tomorrow.

Digital Transformation

Digital transformation isn't just about technology—it’s about evolving how your business works and how customers experience it. We help brands use Adobe to modernize operations, deliver faster, and stay competitive in an increasingly digital-first world.

Commerce

We help brands create Adobe Commerce experiences that convert. From product discovery to checkout, we bring together backend efficiency and frontend personalization—making every interaction easier, faster, and more rewarding for customers.

Adobe Consulting

Our Adobe consulting services are rooted in clarity and action. We help brands make smart platform choices, align tech with strategy, and identify the right path forward—whether it’s growing existing capabilities or building something entirely new.

Our Impact as an Adobe Partner Agency & Consulting Firm

Helping brands solve complex problems is what we do best. As an Adobe partner agency, we align platform capabilities with business priorities to unlock real growth. With a consumer-first mindset and regular success check-ins, we make sure every initiative stays focused, actionable, and results-driven—whether it’s streamlining operations, scaling personalization, or navigating transformation at speed.

Customer Experience Personalization at Scale

Personalization isn’t a feature—it’s a necessity. We help brands use Adobe’s tools to deliver meaningful, relevant experiences across every touchpoint. Whether it’s dynamic content, real-time segmentation, or automated journeys, we make sure personalization isn’t just possible, but scalable—and impactful.

Operational Efficiency Through Seamless Integration

Disconnected systems slow everything down. That’s why we integrate Adobe into your existing workflows—connecting marketing, content, and commerce in ways that reduce friction, boost productivity, and speed up delivery. Fewer silos, faster execution, better results.

Data Unification & Actionable Insights

Your customer data shouldn’t be fragmented. Using Adobe Experience Platform, we help unify your data into a single source of truth—unlocking real-time insights that power smarter decisions, sharper targeting, and experiences that actually resonate.

Enhanced Commerce Performance

We leverage Adobe into a powerful engine for growth. From optimizing backend operations to refining the user journey, we help brands build shopping experiences that are faster, more intuitive, and built to convert—boosting both revenue and customer satisfaction.

Agile Digital Transformation Roadmapping

Digital transformation is more than just a project—it’s a mindset. We work closely with clients to build Adobe roadmaps that prioritize quick wins, support long-term goals, and adapt to change. It’s about creating momentum now and building for what’s next.

Enterprise-Ready Scalability

We design Adobe solutions that grow with you. Whether you're scaling across regions, brands, or business units, we make sure performance, governance, and flexibility are built in—so you can expand without hitting roadblocks.

Testimonials

Aaron Bellack
Manager, Marketplace Operations
Saks Fifth Avenue

"G & Co. is a dynamic, resourceful, and engaging team that can dive in, collaborate across teams, and deliver actionable insights. I would recommend them for any company that requires strategic thinking and leadership."

Alexandra Reed
Director, Digital Marketing EMEA
Nike

"Upon reviewing multiple alternatives, our selection fell on G & Co., - a choice that has been absolutely precise from the very start. This collaboration has brought forth immense value and positivity for Nike, making it an exceptionally gratifying endeavor."

Akio Tanaka
Senior Director, Digital Transformation
Toyota

"G & Co.'s team exemplifies strategic expertise and fearless innovation. Their commitment to solving complex problems is commendable."

Patricia Miller
Senior Director, Customer Experience
Enterprise Airline

"G & Co. is a blend of passion, collaboration, and unmatched digital expertise, always exceeding our business expectations."

$10
Billion

Robust strategy delivered to meet revenue goal by 2027.

102
+

Million people reached after implementation of user experience design.

162
%

Increase in online direct-to-consumer conversion.

100
+

Delivers & consumers benchmarked across the United States for a 3-month survey.

2
Months

Created a full-scale, responsive UX/UI design for desktop, mobile, and tablet.

1
Million

Downloads of the Toyota app for convenient, vehicle management.

3
Months

Re-design accomplished

478
%

Increase in campaign reach with new market targeting

2
Months

Mobile app design accomplished from start to finish

23
Million

Average monthly insights report downloads

$10
Billion

Robust strategy delivered to meet revenue goal by 2027.

102
+

Million people reached after implementation of user experience design.

162
%

Increase in online direct-to-consumer conversion.

100
+

Delivers & consumers benchmarked across the United States for a 3-month survey.

2
Months

Created a full-scale, responsive UX/UI design for desktop, mobile, and tablet.

1
Million

Downloads of the Toyota app for convenient, vehicle management.

3
Months

Re-design accomplished

478
%

Increase in campaign reach with new market targeting

2
Months

Mobile app design accomplished from start to finish

23
Million

Average monthly insights report downloads

Our Expertise as an Adobe Partner Agency & Consulting Firm

At G & Co., we’ve spent years helping some of the world’s most recognizable brands navigate the Adobe ecosystem—and win. From experience design to technical implementation, we bring together a team that understands how to connect Adobe tools with real business outcomes. We don’t just know the platforms—we know how to use them to make an impact that lasts.

Deep Enterprise Experience

We’ve worked across Fortune 500 and multinational organizations to bring Adobe solutions to scale. That means solving for complexity, building with precision, and delivering consistency across global teams. We understand what’s at stake—and how to move with confidence.

End-to-End Adobe Services

Whether you’re just starting or scaling fast, we cover the full Adobe journey—from strategy to launch to ongoing enablement. We don’t hand off half-finished work. We help you connect the dots from platform to performance, throughout our process.

Data-Driven Strategic Approach

Data should drive action—not just sit in reports. We use Adobe’s analytics tools to uncover insights, shape strategy, and guide decisions that move the needle. It’s about clarity, accountability, and smarter ways to engage your customers.

Scalable Implementation Capabilities

Your business isn’t static—your Adobe stack shouldn’t be either. We build solutions designed to flex and grow with your teams, brands, and markets. Governance, speed, and resilience are baked in from day one.

Long-Term Strategic Partnerships

We’re not here for a quick handoff. Our clients trust us as long-term partners because we stay close, keep listening, and help evolve Adobe solutions as their needs change. That’s how we build better outcomes—together.

Integrated Commerce Solutions

We help brands connect Adobe with marketing, CRM, and backend systems to create a unified customer experience. From the first click to the final checkout, we make sure everything works—smoothly, smartly, and at scale.

Financial Services & Fintech

Whether it’s digital payments, banking, or wealth management, we help financial brands create secure, data-driven journeys with Adobe. We focus on clarity, trust, and speed—turning complexity into confidence for teams and customers alike.

Insurance

In a fast-evolving insurtech space, we help digital insurance providers deliver seamless, personalized experiences. From policy browsing to claims support, we use Adobe tools to improve engagement, boost satisfaction, and reduce friction where it matters most.

Healthcare

For health and telehealth providers, we design Adobe-powered solutions that put patients first. From onboarding to ongoing care, we help streamline experiences, improve access, and ensure every step feels thoughtful, compliant, and connected.

Pharmaceutical

We support pharma brands as they digitize the way they connect with providers and patients. Whether it’s HCP engagement, drug development updates, or regulatory content, we make Adobe work for complex needs in highly regulated environments.

Life Sciences & Biotech

In a space defined by innovation, we help life sciences and biosciences firms turn Adobe into a vehicle for faster cycles and better communication. We focus on adaptability, accessibility, and impact—so discoveries don’t get lost in complexity.

Travel & Hospitality

From global hotels to premium resorts, we help hospitality brands use Adobe to personalize booking journeys, improve loyalty, and create standout experiences. We make platforms feel seamless, and digital experiences feel like a true extension of your brand.

Automotive

We support auto brands in building smarter ownership journeys. Whether it’s vehicle research, purchase support, or post-sale engagement, we help clients use Adobe to connect with drivers in ways that feel useful, relevant, and personal.

Telecommunications

We help telecom and wireless brands improve the customer experience with Adobe—from simplifying onboarding to optimizing mobile network service flows. With unified data and clear communication, we turn technical complexity into consumer clarity.

Energy & Utilities

In a space where trust, regulation, and service are paramount, we help energy and utility companies use Adobe to streamline messaging, optimize customer communication, and make digital engagement easier for everyone—from field teams to everyday users.

Retail

Whether you're running a big box store or a luxury retail operation, we help you use Adobe to create connected commerce journeys. From dynamic merchandising to personalized campaigns, we build experiences that convert—and bring shoppers back.

Enterprise

Large enterprises need platforms that can move with them. We help corporate and multinational clients use Adobe to standardize performance, manage complexity, and keep digital innovation flowing across teams, time zones, and markets.

FAQs

What is Adobe Experience Cloud and how can it improve enterprise marketing operations?

Adobe Experience Cloud is Adobe’s comprehensive suite of enterprise-grade applications designed to manage, deliver, and optimize customer experiences across every touchpoint. It includes solutions such as Adobe Journey Optimizer, Adobe Real-Time Customer Data Platform (CDP), Adobe Target, Adobe Campaign, and Adobe Analytics—all integrated into a single platform.

For enterprise marketing operations, Adobe Experience Cloud offers a centralized ecosystem that enables teams to orchestrate campaigns, unify data, segment audiences, and personalize messaging in real time. By integrating creative, data, and delivery tools, Adobe Experience Cloud allows marketing leaders to break down silos, increase speed to market, and deliver consistent, personalized experiences across channels—web, mobile, email, and more.

At G & Co., we help enterprise clients leverage Adobe Experience Cloud to increase marketing efficiency, optimize spend, and drive measurable business outcomes. With our deep platform expertise and industry insight, we ensure organizations can fully activate their Adobe investment to enhance customer engagement and achieve operational excellence at scale.

How does Adobe Experience Platform help unify customer data across channels?

Adobe Experience Platform (AEP) is a real-time data infrastructure designed to unify customer data from multiple sources—online and offline—and transform it into actionable profiles. This includes data from CRM systems, mobile apps, websites, call centers, and even third-party platforms, creating a single, continuously updated customer view.

What makes Adobe Experience Platform unique is its real-time processing, flexible schema (via Experience Data Model or XDM), and built-in governance capabilities. Enterprises can not only centralize customer data but also apply identity resolution, consent management, and AI-driven insights—allowing for both compliance and personalization at scale.

G & Co. specializes in Adobe Experience Platform implementation, helping enterprise brands consolidate fragmented customer information, improve data hygiene, and activate insights across the full Adobe ecosystem. The result is more accurate targeting, more relevant customer interactions, and a foundation for scalable personalization that drives growth across business units.

Why is Adobe digital experience critical for modern enterprise growth?

In today’s hypercompetitive and experience-driven economy, growth hinges on a brand’s ability to deliver meaningful digital interactions. Adobe digital experience solutions provide the tools to make this happen—empowering companies to deliver relevant, seamless, and personalized experiences across every digital touchpoint.

Enterprises using Adobe’s digital experience suite—such as Adobe Experience Cloud, Adobe Commerce, and Adobe Experience Platform—can centralize their content, data, and customer journeys. This enables agility in campaign execution, precision in personalization, and consistency across web, mobile, and in-person interactions.

G & Co. helps enterprise clients use Adobe digital experience technologies to modernize customer engagement strategies, future-proof infrastructure, and drive market differentiation. We align Adobe capabilities with business objectives to enable faster innovation, improved CX, and long-term brand equity—positioning our clients to lead in a digitally saturated landscape.

What are the benefits of using Adobe Experience Cloud for content personalization?

Adobe Experience Cloud offers a powerful framework for content personalization at scale—combining Adobe Target, Adobe Journey Optimizer, and Real-Time CDP with centralized asset management and content delivery capabilities. With these tools, enterprises can deliver dynamic content to specific audience segments based on behavior, preferences, and real-time context.

Key benefits include:

  • Increased engagement: Relevant content leads to higher click-through, time-on-site, and conversion rates.

  • Improved ROI: Personalized experiences often translate into greater lifetime value and reduced acquisition costs.

  • Operational efficiency: Content reuse and dynamic assembly reduce the need for manual creation across channels.

  • Scalability: Adobe’s AI-powered capabilities allow enterprises to personalize across millions of customers without compromising speed or quality.

G & Co. implements and optimize Adobe Experience Cloud solutions to help brands deploy real-time, data-driven personalization strategies that drive results. Our teams ensure seamless integration with existing systems, streamlined content workflows, and effective measurement frameworks—enabling continuous optimization and business growth.

What kind of ROI can businesses expect from Adobe Experience Platform implementation?

Enterprise businesses implementing Adobe Experience Platform (AEP) typically see strong returns across multiple performance areas. While specific ROI varies by industry and use case, successful AEP deployments commonly yield:

  • 15–30% improvement in marketing efficiency through automation, targeting accuracy, and faster campaign execution

  • 20–40% increase in customer engagement driven by real-time personalization and omnichannel consistency

  • 10–20% reduction in customer acquisition cost (CAC) by unifying data and optimizing media spend

  • Higher customer lifetime value (CLV) due to improved customer journeys and retention strategies

ROI is realized not only in short-term performance gains but also through long-term infrastructure improvements—reducing data silos, enhancing compliance, and enabling future innovations.

G & Co. guides Adobe Experience Platform implementations with a focus on measurable outcomes. From business case development and data architecture to activation and ongoing optimization, we ensure clients capture maximum value from their Adobe investment—turning technical capability into competitive advantage.

How do Adobe Consulting Services support digital transformation at scale?

Adobe Consulting Services play a critical role in scaling digital transformation by aligning Adobe technologies with enterprise strategy, operations, and long-term business goals. These services extend beyond technical implementation to include platform enablement, governance frameworks, change management, and cross-functional integration.

For enterprises, digital transformation is not about deploying software—it’s about evolving how the organization delivers customer value. Adobe Consulting Services guide this process by designing end-to-end solutions that connect customer data, content workflows, personalization engines, and performance analytics—all within the Adobe Experience Cloud and Adobe Experience Platform ecosystems.

G & Co. delivers Adobe consulting with a business-first lens. Our teams support digital transformation at scale by providing strategic roadmaps, scalable implementation, and post-launch optimization. We help clients transform siloed processes into connected, adaptive experiences that improve engagement, reduce operational complexity, and drive measurable growth.

What should I look for in a top Adobe consulting agency?

Selecting the right Adobe consulting agency requires evaluating more than just technical credentials. A top-tier Adobe consulting partner should bring:

  • Platform depth: Certified expertise across Adobe Experience Cloud, Adobe Experience Platform, and Adobe Commerce

  • Cross-industry experience: Proven success with enterprise clients across multiple verticals, from finance to retail

  • End-to-end capabilities: Strategic consulting, implementation, optimization, and long-term support under one roof

  • Customer-centric approach: An emphasis on aligning Adobe capabilities with your business objectives and customer journeys

  • Data and personalization fluency: Ability to activate real-time data and deliver personalization at scale

  • Scalability and governance knowledge: Experience with multi-brand, multi-region, or regulated environments

G & Co. stands out by combining deep Adobe platform knowledge with strategic consulting and creative execution. With a team of 100+ experts and a client roster that includes Nike, Levi’s, and Marriott, we help global enterprises move beyond technical deployment to realize the full business value of Adobe.

What does an Adobe solutions consultant do and how can they impact performance?

An Adobe solutions consultant serves as both strategist and systems architect, guiding organizations in how to best use Adobe’s ecosystem to meet their specific business objectives. Their role isn’t limited to technical oversight—they’re also responsible for identifying performance gaps, surfacing new growth opportunities, and ensuring that Adobe tools are deployed in ways that drive value.

In practice, this might mean rethinking a data model within Adobe Experience Platform to better support customer segmentation, or mapping out a more efficient personalization strategy across channels using Adobe Target. It could involve optimizing campaign orchestration in Adobe Journey Optimizer or reducing redundancies in content operations.

G & Co.’s Adobe solutions consultants become deeply embedded in our clients' teams. They don’t just advise—they help steer strategy, orchestrate delivery, and ensure Adobe becomes a long-term competitive asset.

How can an Adobe commerce partner agency help improve digital storefront conversion rates?

A commerce experience is only as strong as the systems—and strategy—behind it. An Adobe commerce partner agency helps brands turn their Adobe Commerce environments into high-performing storefronts that convert visitors into loyal customers. That means improving everything from load times and site architecture to product discovery and checkout flows. But more importantly, it means aligning the entire commerce experience with customer expectations.

What sets Adobe Commerce apart is its ability to deliver personalization and scale simultaneously. When implemented properly, it enables brands to surface relevant products, streamline purchasing, and provide frictionless navigation across every device and channel. 

G & Co. helps enterprise clients do exactly that—by designing digital commerce experiences that are grounded in data, optimized for speed, and responsive to user behavior. The result is not just a better website, but a better-performing business.

What separates a certified Adobe commerce development partner agency from standard dev shops?

The distinction comes down to depth, scale, and business alignment. A certified Adobe commerce development partner agency doesn’t simply build what’s requested—they understand the business case behind every decision. They’ve been vetted by Adobe, trained on the latest features, and held to a higher standard of delivery and client success.

Unlike typical development shops, certified partners bring a strategic lens to commerce development. They consider how backend systems interact with marketing platforms, how checkout logic supports loyalty initiatives, and how content operations can scale globally without losing consistency. G & Co. stands out by combining this technical rigor with a business-first mindset. We help our clients build commerce platforms that not only perform, but adapt—with the flexibility to support future needs, the governance to scale across regions, and the intelligence to keep improving.

Global Leadership

We’re 100+ individuals from across the world driven by innovation and diverse perspectives. We craft your brands innovations for the world of tomorrow.

Adrian Garnica
President
As the President of G & Co., Adrian is a visionary leader responsible for driving growth, managing teams, and fostering client relationships. With a proven track record at McKinsey and R/GA, Adrian has successfully developed and executed strategic visions, led consultant teams, secured major clients such as Nike, Google, and Louis Vuitton, and ensured top-quality project delivery. Adrian's expertise lies in scaling, operations, and client-agency collaboration.
Kevin Sonof
VP, Strategy
Kevin serves G & Co. as VP of Strategy, bringing an accomplished strategist perspective for driving growth, delivering high-quality consulting projects, and cultivating client relationships. With expertise in market research, cross-functional collaboration, and staying abreast of industry trends, Kevin has successfully worked with renowned brands such as AT&T, Verizon, Google, Facebook, and Coca-Cola.
Jimena Robles
Head of Marketing & Experience
As the Head of Marketing & Experience at G & Co. Jimena employs her skill of spearheading enterprise creative strategies and roadmaps. She previously oversaw client engagements at Edelman and Essence.
Juan Manuel Gonzalez
Chief Executive Officer
As the CEO of G & Co., Juan is a visionary leader driving the company's strategic direction and growth. With expertise in executive leadership, business development, and relationship management, Juan has successfully developed and executed business plans, expanded the firm's market presence, and worked with renowned brands such as Saks Fifth Avenue, Levi’s, and Coca-Cola while taking the company to a worldwide presence and expanding to more than fifty employees. He has been recognized by the CFDA, ANA, Wall Street Journal, and Inc.
Estella Mahone
Chief Financial Officer
Estella is a seasoned financial leader responsible for developing strategies, ensuring compliance, and optimizing financial stability. With expertise in financial planning, analysis, and risk management, Estella collaborates cross-functionally to drive strategic decision-making and enabling client missions.
Francisco Chung
VP, Digital
Francisco is a dynamic leader driving business growth through digital innovation. With a proven track record of developing and executing digital strategies, Francisco leads teams, identifies opportunities, and delivers tailored solutions for clients. With a rich background working with brands like Apple, Sony, and General Electric, he brings extensive expertise in driving growth, optimizing operations, and fostering strong collaboration with clients. His achievements have been recognized during his tenure as Creative Technical Director at Isobar, frog, and Material.
Jeff MacBride
VP, Project Management
Jeff excels in developing and implementing effective project management strategies. With a strong track record in leading teams and collaborating cross-functionally, Jeff ensures successful project delivery, client satisfaction, and continuous improvement. Having served renowned clients and brands, Jeff's expertise in scaling operations and fostering a collaborative culture is backed by achievements at Lockheed Martin and as an adjunct professor in project management.
Shaelyn Ventrano
Senior Project Coordinator
As our Senior Project Coordinator, Shaelyn's expertise lies in coordinating project activities and ensuring seamless execution. With a background as a Cryptologic Linguist and Division Lead in the US Navy, Shaelyn brings exceptional organizational and communication skills to the team to help monitor project progress, facilitate collaboration, and maintain meticulous documentation. Clients value Shaelyn's proactive approach, timely updates, and attentive service. Her dedication to process improvement and sharing best practices showcases her commitment to excellence in project management.
Jacob Wright
VP, Growth
Jacob helps G & Co. in his capacity to drive market expansion and revenue growth through strategic initiatives. With a strong business development track record in working with renowned brands like Nespresso, MGM Resorts, Microsoft, Johnson & Johnson, and Unilever, Jacob develops comprehensive growth plans, leveraging industry best practices, analyzing key performance indicators to identifiy areas for improvement and fosters a culture of collaboration and achievement. Prior experience at leading agencies includes roles as an Account Manager, Strategist, and Director of Strategy.

Capabilities

1/5

Brand Intelligence

We blend advanced analytics with strategic expertise to provide a comprehensive view of your market and competition.

Product Elevation

Our comprehensive approach to product elevation leverages cutting-edge technologies and user-centric designs, transforming ideas into impactful solutions.

Commerce Excellence

Our expertise in commerce acceleration lies in blending strategy with technology to create cohesive, impactful solutions.

Enterprise Transformation

We bring a holistic perspective to enterprise transformation, combining digital expertise with strategic insights to reimagine business processes.

AI & Data Evolution

We specialize in the seamless integration of AI and data strategies, ensuring that every implementation is tailored to meet specific business needs.

Ready to unlock growth?
Contact Us